Stories

Aug 23, 2021

UV Vision in Fish: Match the Ultra-Violet-Hatch

Many animals, including many fish, have Tetra-chromatic color vision. This means they have four, not three, primary color cones. Tetra-chromatic color vision, having four primary color cones, requires a combination of four primary colors within an object before the object is the color white (i.e. seen as being white). In other words, four primary colors comprise the color white, not three like with humans. Any clue what the forth color is? Hint: This article is about UV vision. 

Aug 20, 2021

Cream Cheese Banana Bread Recipe

This banana bread may be the only exception for having bananas on the boat. I know, we are technically bending the no banana rule here. However, we all need a sweet treat every now and then.

Aug 16, 2021

Hunting Whitetail Deer: Keep Doing Your Part to Reduce Greenhouse Gases

It means that If Men, Women, and Children in just North America - who enjoy the sport of hunting - suddenly stopped acting like the natural predators we are, then it’s quite possible that within 10 years the Deer population would be near that of domesticated cattle (nearly 1 billion animals) and Deer (who’s population doubles every 2 years if left unchecked) would account for a significant percentage of the world’s CO2 emissions.

Aug 12, 2021

Excise Tax and Fishing Lures: Taxes on Sport Fishing equipment includes Salmon Flashers & Pike Decoys (revised)

Either, the manufacturer pays the excise tax or you could be the one left holding the bag. This is also true for Charter Boats who buy ‘cut-rate lures’ directly from the manufacturer too. 

Aug 9, 2021

Raspberry Carbon Trolling Spoon: New Michigan State Record Salmon caught on a spoon

...what you’ll discover is that both HangryBrand and Moonshine have independently arrived at the same conclusion. This pattern orientation, our recognizable template (some have called it the striped pool ball look) attracts fish! Add colors based on your target species and voila you’re really getting dialed in.

Aug 5, 2021

Whitetail Hunting: A Memorialized Harvest

"Feeding deer has always had more to do with giving back to the herd and less to do with ensuring a successful hunt. Fast forward to the mid-90s; as teenagers we found other ways to feed the local herd where we hunted. With our bait-piling days in the rearview mirror and a used tiller in hand we started our first food plots the only way we knew how, illegally."

Apr 27, 2021

Dare to Evolve: The ‘Devle’ is Truly in the Detail

The Evolution of Fishing Spoons is nothing short of fascinating.  It’s a narrative full of Hard Work and Happenstance; full of Grit and Gratitude; of Conscientious effort, of Rigor, and Resilience. There may be a lot more lure manufacturers in today’s economy, but there’s a lot more of everything in today’s economy. That’s precisely what makes today’s fishing experiences more exciting than the last.

Apr 19, 2021

Very Superstitious: Bananas Don’t Go, Snopes Got it Wrong Though

These rabid chiropterans, perilous rodents and treacherous spiders, coming out of the proverbial woodwork, would have been sure to elicit pejorative folklore. Shutterstock

Apr 18, 2021

FISH AND WILD GAME: A MESS AT MEALTIME

Eat your heart out Uncle Ben. This is a fast paced yet tasty twist on red beans and rice.

Apr 16, 2021

Canadian Fishing License A Step by Step Buyer’s Guide

Your Sportsmans Card will arrive in the mail, but you will need to print your license.
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